During an unannounced visit to Beijing on Saturday, Tim Cook, the chief executive officer of Apple, highlighted the quick pace of innovation in Asia and projected that it will only accelerate further, according to Chinese official media.
According to the Global Times, Cook was participating at the China Development Conference and stated that he was “thrilled” to return to the country, which he had not visited since the commencement of the Covid-19 outbreak.
Tim Cook applauds China’s tremendous technical progress.
After a panel discussion at the event, he lauded China’s technical achievements and projected rapid advancements in domains such as artificial intelligence and augmented reality, technologies that “offer enormous wonderful things for mankind,” according to him.
“This is another reason why Apple is encouraging schools to teach coding to young pupils,” he stated.
The CEO of Apple revealed that he met with two teachers from remote regions where digital education has been deployed and that it was “amazing” to see how classrooms have transformed due to the implementation of technology.
Cook declined to answer a reporter’s question on his company’s future plans in the Chinese market as part of the United States’ aim to divorce its economy from that of the Asian superpower and the potential supply chain adjustments this would involve.
This year commemorates the 30th anniversary of Apple’s entry into the Chinese market, where it has a big number of suppliers and its primary production factories for major goods like the iPhone.
Cook made a surprise visit to an Apple shop in Beijing’s upmarket Sanlitun neighborhood on Friday night, when he was greeted with cheers and talked with customers, according to recordings that have gone popular on Chinese social media.
In addition to Cook, key executives from the pharmaceutical business Pfizer and the American conglomerate Procter & Gamble attended the event on Saturday. EFE